Last Updated: 28th May, 2018
Information We Collect and How We Collect It
The information that we may collect from or about you broadly falls into the following categories:
· Information that you voluntarily provide to us, for example, your contact information and payment information.
· Information that we collect through your use of the Site, for example, data collected by the servers used to operate the Site (e.g., IP addresses), data collected by cookies, and data collected by analytics and advertising services.
Personal Information. You can visit and use the Site without providing us with personal information, but you will be required to provide personal information to use certain features of the Site. We will collect any personal information from or about you that you choose to provide to us, which may include your name, email address, physical address, telephone number, and payment information.
For example, you must provide personal information to Company: when creating an online account; to purchase products or services; when you provide User-Generated Content (as discussed below); when you send Company email messages or call Company by telephone (in which event Company may retain the content of your email or telephone messages, together with your email address and Company’s response to you); and when responding to communications from us.
Account and Profile Information. To create an online account you will need to submit your name, telephone number, mailing address, email address, and payment information.
Payment Information. Purchases of products or services must be made by credit or debit card. All credit and debit card information is provided directly to our PCI-compliant third-party payment processor. Company does not directly access, handle, or store your credit or debit card information, except that Company may store the last four digits of your credit or debit card number to assist our payment processor with recurring payments. To make a purchase through the Site, you will need to submit your name and your credit or debit card type, number, expiration date, security code, and billing address. Payment by credit or debit card is subject to the approval of the card issuer. We will not be liable in any way if a card issuer refuses to accept a credit or debit card for any reason. We will maintain a record of the purchases that you make using the Site.
Newsletters; Mailing List Information. If you sign up or otherwise opt in to receive newsletters or promotions from us, you will need to submit your name and email address. You may also provide your physical address and telephone number. We will use this information to provide you with promotional and other electronic communications. You may opt out of receiving promotional emails from us at any time by following the unsubscribe instructions contained in the applicable email. We may use third-party providers to deliver these communications to you.
IP Addresses and Related Data. The servers used to operate and provide the Site may collect data pertaining to you and the equipment, software, and communication methods you use to access the internet and the Site, including internet protocol (“IP”) addresses assigned to the computers and other devices from where you access the internet, your internet service provider, your device ID number, your approximate geographic location, your browser type, the pages you access on the Site, the websites you access before and after visiting the Site, the length of time you spend on the Site, date and time stamps, and clickstream data. Company may use this information to administer the Site and its servers, to generate statistical information, to monitor and analyze Site traffic and usage patterns, to monitor and prevent fraud, to investigate complaints and violations of our policies, and to improve the Site’s content and the products, services, materials, and other content that we describe or make available through the Site (see also how we use Google Analytics as described below). We may combine this information with other Collected Information (including personal information) and information obtained from third parties for the purposes discussed herein. The suppliers that we use to provide the Site may collect information about your visits to the Site and other websites. Some of this information may be collected using cookies and similar tracking technologies as explained further below under “Cookies.”
Due to this automatic collection of data using cookies, we do not honor “do not track” requests.
Google Analytics’ Advertising Features. We have enabled and implemented the following Google Analytics Advertising Features: Remarketing with Google Analytics, Demographics and Interest Reporting, Segments, DoubleClick Campaign Manager Integration, and DoubleClick Bid Manager Integration. Remarketing with Analytics uses Google Analytics cookies to serve advertisements to you across the internet based on your visits to the Site. Demographics and Interest Reporting uses a third-party cookie to collect information about our Site traffic by tracking users across websites and across time, which generates a report for us to better understand our Site users. Segments allows us to isolate and analyze subsets of Site users by sorting our Google Analytics data. DoubleClick Campaign Manager Integration and DoubleClick Bid Manager Integration allow us to view, analyze, and create remarketing lists using our DoubleClick Campaign data. To opt out of remarketing advertising provided through Google, to customize your ad preferences, or to limit Google’s collection or use this information, visit Google’s Safety Center and Google’s Ad Settings and follow Google’s personalized ad opt-out instructions. Opting out will not affect your use of the Site.
Advertising Networks, Personalized Advertising, Remarketing, and Retargeting. From time to time the Site may use or participate in advertising networks and related advertising services that are managed and provided by third-party advertising servers, advertising agencies, technology vendors, and research firms. These services collect anonymous information about your visits to and interactions with the Site and other websites and will use that information to target advertisements for goods and services. The information collected may be associated with your personal information. These targeted advertisements may appear on the Site or on other websites. Advertising networks often gather data about consumers who view advertisements to make inferences about a consumer’s interests and preferences, which enables their computers to deliver advertisements directly targeted to the consumer’s specific interests. This practice is often referred to as “online behavioral advertising.” For example, a third-party advertising network might collect the type of internet browser you use, the type of computer operating system you use, the domain name of a website you visit, whether or not you visit specific pages of the Site and other websites, the location of your internet service provider, the date and time of a visit to a website, and other interactions between you and a website.
Google AdWords. We also use Google AdWords, an online advertising service provided by Google, to serve ads on our behalf across the internet and sometimes on the Site. Google uses your internet searches, cookies, and similar identifiers (e.g., pixel tags) to collect anonymous information about your visits to the Site and your interaction with our products and services to generate targeted advertisements to you on other websites that you visit across the internet. To opt out of remarketing advertising provided through Google, to customize your ad preferences, or to limit Google’s collection or use this information, visit Google’s Safety Center and Google’s Ad Settings and follow Google’s personalized ad opt-out instructions. Opting out will not affect your use of the Site.
To change your preferences with respect to certain online ads and to obtain more information about third-party ad networks and online behavioral advertising, please visit the National Advertising Initiative Consumer opt-out page or the Digital Advertising Alliance Self-Regulatory Program. Please remember that changing your settings with individual browsers or ad networks will not necessarily carry over to other browsers or ad networks. As a result, depending on the opt-outs you request, you may still see our ads from time to time.
The Site may also use the advertising services and networks offered by those social media platforms to deliver advertising content. Use of these services requires social media platforms to implement cookies or pixel tags to deliver ads to you while you are logged into the platform.
If you do not wish a social media platform to collect information relating to you via the Site, we suggest that you: (a) do not connect to or share information with that social media platform using the Site; (b) hide social media platform plug-ins using an ad blocker; (c) always log off completely from the social media platform before visiting other websites and delete all related cookies; and, (d) where the option made available by the social media platform, disable the advertising services and networks operated by that platform. For example, you may opt out of Twitter’s interest-based advertising by notifying Twitter through one of the methods it describes here.
Company is active on social media, including Facebook, YouTube, Pinterest, Instagram, Google+, and LinkedIn. You have the opportunity to comment on those social media platforms regarding Company and the products and services we offer. Company reserves the rights to post on its websites and social media pages any comments or content that you post on our social media pages. Company will be held harmless and without liability for the results of any and all third-party reposts to any and all other locations, including the direct or assumed meaning regarding content from all company social media websites.
Sharing Collected Information with Other Third Parties. We may share Collected Information with third parties that have products or services that we think may be of interest to you. You may opt out of receiving communications from any such third party pursuant to such third party’s policies. We do not control any third party or their policies.
Evaluation and Improvement of the Site, User Demographics, and Aggregation. We may use and disclose Collected Information to: analyze, develop, and improve the content, materials, products, and services that we make available; inform fundraising, marketing, and communication plans and strategies; understand the Site’s demographics and user preferences; evaluate Site user needs and customize Site content, promotional emails, and users’ browsing experience; and for other legitimate and lawful business purposes. We may also aggregate personal information and other Collected Information to create aggregate data on Site users that describes users as a group but does not reveal the identity of individual users or municipalities. We may use aggregate data to understand Site users’ needs, to determine Site user demographics and usage patterns, to determine what kinds of products and services we can provide, and to improve and enrich our products, our services, and the Site.
Security and Protection of Rights. We may use Collected Information and share it with third parties to the extent permitted by applicable law, including in the event of a subpoena, court order, or law enforcement request. Company will use Collected Information and share it with third parties if we believe doing so is necessary to operate the Site or to protect our rights or the rights of others, including disclosing information necessary to identify, contact, or bring legal action in the event of a violation of our contracts, terms, or policies.
Access by Children
The Site is not directed at children under 13 years of age. Company does not knowingly collect or use information from children under 13 through the Site.
Access from Outside the United States
If you are using the Site from outside the United States, please be aware that Collected Information may be transferred to, stored in, and processed in the United States (where our and our suppliers’ servers and databases are located and operated). The data protection and related laws and regulations of the United States might not be as comprehensive as those in the country from which you access the Site.
To access or update your personal information as it exists in our records, please visit the online account you have created for yourself, if applicable, or contact us using the information below.